MUGI – My Unique Gift Idea

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The Pajama Jeans Revolution

February 9th, 2010 · No Comments · Fashion & Style, Gifts for Her, Unique Gifts

For some who live in cold-weather places, wearing flannel and fleece pajamas underneath your pants is an invaluable trick. I’ve been doing it for years.

Now there’s something called PajamaJeans. You can get creative and call them PaJeanas or Jeanamas.

“We were noticing that people were wearing their pajamas on airplanes and in grocery stores. But a lot of people have mixed feelings about it because they think it’s inappropriate and sloppy,”

explains Stacey Buonanno, merchandising manager for The PajamaGram Company.

“We thought, why don’t we develop something that you’re comfortable hanging around the house in or even sleeping in, but it looks acceptable when you go out of the house?…A lot of people wear their workout clothes out. But we thought it would be easy to take a pair of jeans, style them similar to a yoga pant, give them all the jean detailing, but make them stretchy and soft so that you wouldn’t mind wearing them to bed,”

she said.
She added that,

“The cool thing about the fabric is that the outside looks like a typical twill but it definitely has more of a jersey feel. And the inside is really, really brushed, so it almost feels like the inside of sweatpants or fleece.”

“We thought it was perfect for the woman Oprah calls a ‘shlumpadinka’ to kick it up a notch. She can still be casual and comfortable, but she can look like she’s snazzy and stylish,”

said Buonanno.

“[It] took us all pleasantly by surprise,”

John Gilbert, PajamaGram’s president and CEO, said in a statement.

“We knew we had a great product that would appeal to many women, but the speed with which they flew out the door was amazing. It feels great knowing we’ve created a product that can give women everything they want, and demand, in a favorite pair of jeans.”

And to tell you the truth, despite the gimmicky name and concept, the jeans themselves actually look pretty hip…..

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